Tag Archives: facebook analytics

Four Easy Steps to Evaluate Facebook Posts

TweetThere are many ways to evaluate the performance of Facebook posts; some can be complex while others can be more basic.  This post outlines a simple way to begin understanding the impact of each of your posts.  Visually, the first … Continue reading

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Is Facebook More Important to Your Business Than You Think?

TweetThe following post is written by Eric Taylor, a freelance writer and business developer for Qwaya, a Facebook ad management tool.  Qwaya provides powerful features for online advertisers and social media marketers world-wide. It is 2012, about to coast quickly … Continue reading

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Facebook Insights: Metrics Cheat Sheet

TweetLast month I wrote an article for Marketing Land on three interesting metrics that can be calculated using data from Facebook Insights:  Average Organic Reach Per Post, Average Engagement Per Post, and Engagements Per Engaged User.  These are simple examples … Continue reading

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Want more insights from Facebook Insights?

TweetIf you are a Facebook marketer, be sure to check out our new article on Marketing Land: Facebook Analytics: 3 Killer Metrics To Calculate Using Data From Facebook Insights. Are you calculating some unique metrics using Facebook Insights data?  We … Continue reading

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