Category Archives: Social Media Analytics

Farewell to Social Snap

TweetA few weeks ago, I read  Zombie Startups, an excellent post by Danielle Morrill, an entrepreneur who recently made a tough decision about her company.   As I read this post, a small knot in my gut began to grow. While … Continue reading

Posted in Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media Metrics, Social Snap, Uncategorized, Web Analytics | 8 Comments

Four Easy Steps to Evaluate Facebook Posts

TweetThere are many ways to evaluate the performance of Facebook posts; some can be complex while others can be more basic.  This post outlines a simple way to begin understanding the impact of each of your posts.  Visually, the first … Continue reading

Posted in Facebook, Social Media Analytics, Social Media Measurement, Social Media Metrics, Social Snap | Tagged , , , , , | Leave a comment

7 Reasons Why Measuring Social Media is Critical for Agencies

TweetInvestment in social media marketing is on track for continued growth in 2013 – and according to a recent study by InfoGroup, 68% of marketers plan to increase data-related marketing spending specifically.  If growing demand and a focus on data … Continue reading

Posted in agencies, Social Media Analytics, Social Media Measurement, Social Media Metrics, Uncategorized | Tagged , , , , | Leave a comment

Greg Jarboe interviews Social Snap’s CEO about “the sharpest social media analytics tool in the shed”.

Tweet Read the full interview.

Posted in Content Marketing Measurement, Social Media Analytics, Social Media Measurement, Social Media Metrics, Social Media Monitoring, Social Snap | Tagged , , , , | Leave a comment

Social Media Reporting: New customization features announced for Social Snap reports

TweetThe ability to create truly customized reports is one of the key differences between Social Snap and other measurement tools on the market today.  Social Snap is the only measurement tool that allows users to create unlimited, customized reports combining … Continue reading

Posted in Content Marketing Measurement, Social Media Analytics, Social Media Channel, Social Media Measurement, Social Media Metrics, Social Media Monitoring, Social Snap | Tagged , , , , , | Leave a comment

Schmooze Optimization by Greg Jarboe: The Search for More B2B Video Success

TweetTake the time to read this article and enjoy the videos.  All good stuff  from Greg Jarboe about getting more mileage from videos and measuring your efforts with Social Snap. http://www.reelseo.com/schmooze-optimization-b2b-video/

Posted in Content Marketing Measurement, Social Media Analytics, Social Media Channel, Social Media Marketing, Social Media Measurement, Social Media Metrics, Social Media Monitoring, Social Snap | Tagged , , , , , , , | Leave a comment

Can It Be Measured?

TweetContinuing with our “Can It Be Measured?” campaign from a photo taken outside a Children’s Hospital. At Social Snap we take pride in all the things we CAN measure by bringing together hundreds of metrics from multiple data sources. But … Continue reading

Posted in Social Media Analytics, Social Media Measurement | Tagged , | Leave a comment

Social Media Metrics and Reports: A Few of My Faves

TweetRaindrops on roses and whiskers on kittens Reach and engagement and Facebook impressions Nice neat reports to my boss I can bring These are a few of my favorite things! The Social Media Today group on LinkedIn has a nice … Continue reading

Posted in Facebook, Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media Metrics, Social Snap, Uncategorized, Web Analytics | Tagged , , , , , , | Leave a comment

Can It Be Measured?

TweetToday is the first day of our “Can It Be Measured?” campaign. At Social Snap we take pride in all the things we CAN measure. We bring together hundreds of metrics from multiple data sources allowing in-depth analysis of social … Continue reading

Posted in Social Media Analytics, Social Media Measurement, Social Media Metrics, Social Snap | Tagged , , , | Leave a comment

How to Create Multiple Pinboards That Lead to Sales

TweetThere’s no denying the massive growth of Pinterest. Pinterest users are making their likes known – and marketers are taking notice. Bizrate Insight’s research into how consumers use social sites – including Pinterest – show that “pinners” are not only spending … Continue reading

Posted in Social Media Analytics, Social Media Marketing, Social Media Measurement, Social Media Metrics, Social Media Monitoring | Tagged , , , , , , | Leave a comment