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And the winner of the eMetrics New York pass is…
TweetCongratulations to Ana Kravitz, Senior Manager, Web Analytics at Barnes and Noble (BN.com)! Ana entered our Facebook contest to win a free day pass to the eMetrics Optimization Summit in New York (October 17 – 21). The New York eMetrics … Continue reading
Want a free ticket to eMetrics Marketing Optimization Summit in New York?
TweetWe’re giving away a free day pass (worth $900!) to the eMetrics Marketing Optimization Summit in New York (October 17th – 21st)! To enter, simply visit our Social Snap Facebook page. Social Snap will be sponsoring the social optimization track … Continue reading
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Social Media Measurement Roundup
TweetHere are some recent good reads from around the web about social media measurement: How To Measure Influence (Chris Koch’s B2B Marketing Blog) Chris Koch makes some interesting points about the industry’s navel-gazing fascination with the concept of “influence” and … Continue reading
Social Media Monitoring: What It Will (and Won’t) Do For You
TweetA recent Altimeter study found that 82% of companies will have a social media monitoring solution in place in 2011. These tools can tools can be very useful in planning, executing, and tracking social media marketing programs. However, like any … Continue reading
Human Analysis in Social Media Monitoring: 5 Simple Steps to Navigate a Sea of Records
TweetIf you’re aiming to tackle social media monitoring, then finding a suitable tool is simple. A stable of popular products offer users the ability to conduct complex searches through millions of historical records. The process generally entails inputting a list … Continue reading
